We get the question all the time… what’s the deal with this lip guard?

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We’re here to set the record straight, because the lip guard was specifically designed to serve three purposes.

 

  1. The Draft Latte was developed with the texture being a big priority. The lip guard helps you experience the full frothness of Draft Latte, simply by separating your mouth from the metal and providing a little more comfort. It’s a easier, elevated way to experience the mouthfeel of the drink.
  2. A latte is primarily made up of milk – and milk and aluminum don’t always go well together. We found that drinking milk directly from aluminum can actually leave a metallic taste in your mouth. The plastic lip guard separates your mouth from the metal, which negates that metallic taste. You might be thinking… I don’t taste anything metallic, but we dare you to try with and without the cap — it’s a tastebud opening experience.
  3. Lastly, it was a simple observation, people enjoy drinking cold beverages out of small holes. Think about it. Whenever you order an iced coffee or cold brew you get it in a cup with a straw. By drinking out of a smaller hold you are directing the liquid to the perfect part of your tongue – elevating the flavor of the drink.

 

High-Res Pour Shot

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So next time you go to pop that cap off, don’t!

 

3 comments

  1. That’sa fairly good explanation about the top, but I only went online to find out why that is AFTER I drank it. Maybe put the explanation on the can? Then people don’t have to go online just to find this out

  2. Oh my! I get it now. And I most certainly agree. It makes it more frothy. I tried La Colombe before and just recently bought some more cans.

    My boyfriend opened the first one, and he took off the plastic cap. “Oh,” I thought. “Was that how I was supposed to open it the first time?”

    My next can, I tried opening it and somehow turned the top, so I couldn’t open it. I twisted it back and got the tab stuck, but I was eventually able to get the much needed coffee out.

    For my can today, I wasn’t going to be foiled again. So, I just searched good ole Google and found this article. It makes sense now. I would suggest putting something more on the can about it. I think it’s confusing for some people and it might have been a turn-off for me.

    Your coffee is great. I love the cap now!

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