After fully launching the Draft Latte in January, we couldn’t be more excited to share our big news. The Draft Latte is currently the fastest growing ready-to-drink coffee beverage in the country. ?
With about 25,000 points of distribution nationwide, and growing, our foamy rise has made us THE breakout brand in the $3 billion ready-to-drink coffee category.
We’re not just entering a new market, we’re reshaping the coffee world.
“Our aim is to change the landscape of coffee through obsessive innovation and the cleanest ingredients. The result is crafted drinks like the Draft Latte which ‘wow,’ and with enough ‘wows’ a whole new world opens up.” – Todd Carmichael.
Target, Whole Foods, Wegmans, Publix, Harris Teeter (just to name a few)—we’ve gone national.
Finally, coffee lovers can get the true frothy latte texture you’d expect to find in a cafe, in the refreshing convenience of a chilled can.
But, we’re not finished. There’s a lot more Draft Latte to come, so keep your ? peeled.
“Nothing is ever finished.” – Todd Carmichael.
Learn more about Draft Latte here.
3 comments
Great news, congratulations!
Congratulations on your success! Any decaf options for the Draft Latte? Been a follower since 1994 at Rittenhouse Square.
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Stay safe! And, have those smartphone cameras ready on the video feature (in case you photocapture Breaking News!).